Cody Benson:

Senior eCommerce Coordinator at RackSolutions

A highly effective eCommerce professional dedicated to driving online sales growth, improving customer experience, and utilizing data analytics for maximum ROI. Proven abilities in developing successful digital marketing strategies, optimizing website conversion rates, and providing insightful performance analysis.

Two men working at computer monitors in an office environment, discussing a 3D model on the screens.

Education

Bachelor of Business Administration in Marketing

East Texas A&M University | GPA: 3.6

Bachelor of Business Administration in Marketing badge

Master of Science in Marketing

East Texas A&M University | GPA: 4.0

Master of Science in Marketing badge
Masters of Science Graduation Ceremony at East Texas A&M University

Early Career Experience

Gained hands-on experience in social media, PPC campaigns, and website updates. Assisted with tradeshow preparation and attended events like CES.

Marketing Intern at VEX Robotics

Managed eCommerce site, optimized Amazon listings, and led holiday promotional efforts. Used Excel for sales forecasting and data analysis.

eCommerce Analyst at HEXBUG

VEX Robotics World Championships

Entrepreneurial Venture

Founder & CEO of ScatterBranch Trading Co.®

Led eCommerce project selling Arabica coffee, handcrafted soap, and custom cups. Developed marketing strategies, managed operations, and applied academic knowledge to real-world business scenarios.

Key Responsibilities

Product procurement, private labeling, inventory management, website management, customer service, and performance analysis.

Skills Applied

Strategic planning, SEO techniques, data-driven decision making, and operational efficiency

Continued Career Growth at Innovation First International

Core Skills and Technologies Knowledge

Linkedin Recommendations

Katie Kroncke

Manager, Partner Marketing at SiriusXM

August 8, 2024

✔ Recommended

Cody and I worked together during his time with VEX Robotics. I remember interviewing Cody as one of our candidates and leaving the room knowing he would be the perfect fit for our team. I found him to be hard-working, bright, and a skilled communicator. But what makes him stand out is his willingness to help... | Read on LinkedIn

Mario Hayek PhD, PMP, SCMP

Dean, School of Business @ SIUE

July 28, 2024

✔ Recommended

I have had the pleasure of knowing Cody Benson during his time at Texas A&M University-Commerce, where I served as the Dean of the College of Business. Throughout the time I've known him, Cody consistently demonstrated a strong commitment to learning and growth. His proactive approach and contributions were... | Read on LinkedIn

Sophia Vo

Content Writer and Marketing Coordinator at RackSolutions

January 24, 2024

✔ Recommended

Cody has been an extraordinary worker for the marketing team. His attention to detail, understanding the needs of the business and our customers, and collaboration has been phenomenal. He was able to handle multiple projects at once without compromising the quality of his... | Read on LinkedIn